Strategic Services

Good strategy requires a bird’s-eye view. Unlike most agencies, we bring a wealth of client-side experience to the table. We’ll help you analyze the performance of your existing website and online marketing in relation to your offline efforts and industry benchmarks – always keeping key business realities in mind. Our strategic recommendations are actionable and achievable based on your budget and resource needs.

Graphic Design, Interface Design and Usability

“Wow-factor” is cool, but if it doesn’t work, what’s the point? As part of our commitment to cutting-edge web design, we innovate without losing focus on the user experience. We’re experts at maximizing space, creating clear hierarchies of information and making sure each layer of interactive content is as functional as it is elegant. Then, we test it (or help you test it) to ensure we’re meeting the needs of your customers and your business. Ongoing analysis and optimization is paramount to long-term success.

Content Creation

We believe in wild-eyed creativity with razor-sharp accuracy. At Swift, it’s our mission to deliver innovative and immersive web experiences and videos, but not at the expense of hitting the target. Your desire to reach the consumer drives every step of our creative process. We take pride in simplifying multi-faceted messages so your customers walk away with not just a great brand impression, but great information about your product, service, and company.

Measurement & Optimization

Most agencies look at a site launch as the final success. Our creative, technology and architecture solutions are purpose-built to achieve your goals, but we do not stop there. Every site has an opportunity for improvement. Even post-launch, we aggressively dissect every potential area for ongoing improvement and optimization. Often, simple A/B tests are sufficient, yet others may require concurrently testing a multitude of combinations via a multivariate test. Each test is intended to put data behind every assumption, to ultimately prove or disprove a theory, and make sure your site is achieving and surpassing your business goals.

Technology

Whether you need a content management tool or integration of your website with existing back or front-end systems, we can help determine the right technology for the problem, whether it’s open-source, custom, or off-the-shelf.

eCommerce Solutions

Our experience with multiple eCommerce platforms allows us to offer a range of options to efficiently meet your needs: from Enterprise-Level, Service Based, Open Source to Outsourced. Depending on your business goals, existing infrastructure, business processes, budget and internal resources, we work with you on a platform solution that supports your content, product, order process, and account requirements.